In the world of packaging supplies and products, creativity and progress are constantly leading to new heights of innovation. Some of the latest trends have already taken the market by storm and are changing how companies approach their packaging supplies and shipping processes.
It should be noted that one of the biggest trends yet comes from a faster turnaround for potential features that can be added to products. We all know that customer needs and great ideas can pop into our heads seemingly out of nowhere, which often means that businesses must work nonstop to improve their packaging and the features it can provide. One such example comes from Robert Hogan, the director of global business development for Zip-Pak. Hogan recently stated that some companies have applied technology converters to their current machines that allow for new features to be added in as little as six weeks. This makes it so that the manufacturing process as a whole experiences minimal disruption and that very little additional capital investment is required.
On top of this, another incredibly popular feature in the packaging supply market is convenience. Today’s consumers demand convenience at every step of their purchasing process. When companies are able to provide this to their buyers, they quickly and easily improve the appeal of their brand and their products. In doing so, this necessitates that businesses and manufacturers become more invested in their package selection process, regardless of cost. We see an excellent example in the Giants Sunflower Seeds package, where the food remains securely protected inside its bag thanks to a zip-lock feature across the top. This doesn’t just help to improve customer convenience and ease of use, but also improves the product’s shelf life at the same time.
Manufacturers far and wide have also realized that there are myriad possibilities for boosting consumer confidence and production efficiency when it comes to packaging supply solutions. Zipbox, a resealable box, helps to meet this standard by providing rigid, yet flexible, packaging in a surprisingly novel way. It features an easy-to-use press and seal zipper along the top of a carton – it’s that simple. More than 85 percent of consumers who used this product said they were big fans of the value and convenience that the box provides, especially when they could reseal their food inside the box without any additional concerns.
Additionally, more and more consumers are interested in moving away from rigid packaging and instead to flexible pouches, which can create significant reductions in cost for a variety of brands or manufacturers. Many products that once came in glass now come in plastic, helping their creators minimize production costs, reduce packaging weight, and cut down on the number of trucks required for distribution of products. Some solutions include PresSureLok, which is a collaboration between two companies and extends the shelf life of products like shampoo, conditioner, detergent, juice, and more. It also adds to product longevity and value, with features including measured chambers that dispense exactly one serving per use and then reseal themselves.
Biodegradable Packaging is More Popular than Ever
A recent Research and Markets report discovered that another prominent component of the packaging industry’s recent changes is biodegradable packaging. This type of supply has already seen growth and will continue to rise in popularity, along with the general trend toward more sustainable and advanced packaging practices. As a result, we might just see biodegradable packaging become an essential and major player in the packaging supply marketplace.
As a matter of fact, many manufacturers are actively attempting to differentiate their products from competitors by providing improvements to established industry standards. As these companies continue to utilize packaging as a medium to protect and promote the safety of the environment, the inherent demand and potential of growth will only rise further. This means that when it comes to meeting consumer desires, biodegradable and eco-friendly packaging practices are the next rising trend.