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How product packaging damage issues are solved with air-pillow systems
06 May

How product packaging damage issues are solved with air-pillow systems

Solving the damaged consumer products problem A national retailer had a major problem that they didn't know how to fix. Damaged products and returns were becoming a constant problem as they used a ship-from-store fulfillment method. The centralized ordering system they used determined the closest location to a customer for their online orders. The problem with this was the inconsistent packaging from their employees. The cost of shipping damage continued to rise, along with angry customers. It was …
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How are your customers reacting to your packaging?
17 Apr

How are your customers reacting to your packaging?

You know how you feel about your packaging. But, have you thought about how your customers feel about your packaging? And does it even matter? Apparently - the answer is yes. I ran across this really interesting study conducted by one of our vendors. The goal of the study was to measure consumer emotional response to different protective packaging mediums. While some of the results may not be surprising, some were and some are really good food for thought as you consider new packaging design or …
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Bubble Packaging Case Study
13 May

Bubble Packaging Case Study

A case study in bubble packaging An electronics and appliances company was looking for a protective packaging solution that not only provided green benefits, but durability for fragile items. With a need for superior cushioning, the company was looking for a cost effective solution to their problem. They were in need of standardizing their packaging process while reducing the amount of trucks on the road. A switch to green bubble packaging saves over $190,000 a year Having heard about IPS Packaging's …
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